The operating system for FMCG distribution
We're building the tools that help distributors across Southeast Asia replace paper, spreadsheets, and guesswork with a single, beautiful platform.
Distribution Companies
Daily Active Users
Invoices Processed Daily
Platform Uptime
Digitise every distributor in Southeast Asia
Thousands of FMCG distributors still run on paper order books, WhatsApp groups, and manual attendance registers. They deserve better tools.
Deltern gives every sales rep, driver, and manager the software they need — beautifully designed, offline-first, and available in Malay, English, and Bengali.
"We saw distributors losing thousands of ringgit every month to lost orders and ghost attendance. We knew technology could fix this — if it was simple enough for everyone to use."
Ahmad Razif
Founder & CEO, Deltern
What drives us
Customer First
Every feature starts with a real distributor's problem. We build what the field actually needs.
Ship Fast, Learn Faster
Weekly releases. Direct feedback loops with every customer. No feature sits idle.
Built for Everyone
3 languages, offline-first, simple UI. From seasoned managers to first-time smartphone users.
Trust & Transparency
PDPA compliant. Data encrypted. SOC 2 in progress. Your data is always yours.
Where we've been
Founded in Kuala Lumpur. First prototype built for a single distributor.
Launched Field and Go apps. Onboarded first 50 customers.
Launched Command dashboard and Hub portal. 200+ companies.
AI forecasting and coaching modules. Expanded to 500+ companies.
Enterprise tier launched. SOC 2 certification in progress.
Meet the leadership
A passionate team building for distributors.
Ahmad Razif
CEO & Founder
Sarah Chen
CTO
Mohd Faiz
Head of Product
Priya Sharma
Head of Engineering
Lee Wei Ming
Head of Sales
Nurul Aina
Head of Customer Success
Join our team
We're always looking for talented people who are passionate about solving real-world problems.
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